Six Steps to Reaching Your Target Audience

I love the movie Field of Dreams - especially the line, "If you build it, he will come." While these prophetic words may work for a baseball field in the middle of a remote Iowa corn patch, it doesn't hold true for VBS. Just because you create a potentially fun and life-changing week for your community doesn't mean people will just automatically attend. As you are building (planning) your VBS, make sure you are building your promotion (marketing) plan at the same time. How devastating to work ... Continue Reading

Sneak Peek: Coming Attractions

You will not want to miss out on VBS Preview events this year! The team has been hard at work planning new “rides” and “attractions” for Colossal Coaster World that are sure to delight the young and the young at heart. And let me tell you, from what I’ve seen so far, these coming attractions will definitely be worth the price of admission! Today I’m going to give you an exclusive behind the scenes look at two of our newest attractions… the Design Lab and the Creative Zone.   The Design ... Continue Reading

VBS 2013 on Pinterest!

It’s never too early to start planning, right? If you’re itching to get a jump on VBS 2013, check out our Colossal Coaster World board on the LifeWay Kids Pinterest site. There are already lots of great ideas. Here are some of my favorites… What a cute hot dog cart! I wish I'd had this for Big Apple Advenure!Source: goscoutcreative.com via LifeWayKids on Pinterest This is the same technique we used to create an "Enter" sign for Coaster Alley (Bible study) in our decorations. Fun! Source: ... Continue Reading

Foto Friday...More Clip Art?

Do be do be do. . .what to do. . .for the blog today? I know. . .CLIP ART! I have fielded a few requests and heard from other people on the VBS team that the below posted clip art has been requested without the location signs on it. Well, I finally had time to "fix" the artwork (remove the logos) and decided to post it on today's Foto Friday! Yea! As usual, I'll post a PNG and a JPG of the artwork. I hope you all have a blessed day! ... Continue Reading